Coca-Cola donates $3.8 million to tackle obesity once and for all
May 13, 2013
Childhood obesity is becoming more and more of an issue in the United States. Some people think that it's because of the advent of technology - kids are spending more time playing with video games than sports - but others think that it's because of all of the refined foods in our diets.
The Coca-Cola Foundation hoped to address all of these issues when they recently pledged $3.8 million to various Georgia nonprofits focused on preventing childhood obesity. Initiatives like Georgia SHAPE and Walk Georgia will be able to enjoy funding from the foundation and create projects that will get kids outside and moving, as well as eating right and learning about the obesity situation.
"Working with Coca-Cola and others to strengthen programs such as Georgia SHAPE and Walk Georgia gives Georgians of all ages and abilities more opportunities to become physically active," said Georgia Governor Nathan Deal.
The foundation has been very charitable since its creation in 1984. Between 2002 and 2010 alone, the group gave $273 million to various initiatives and nonprofits around the world. Coca-Cola and its foundations have made promoting healthy and active lifestyles a main focus since its inception.
Foundations that support nonprofit programs year-round can use grant management software to help board members and accountants track funds and recipients as awards are allocated.