While many firms have been interested in mobility in recent years, a marriage between construction software and a mobile workforce is something many companies believe could provide insights to employees while on-the-go, traveling from one project to the next. Recent research from Accenture showed 83 percent of chief information officers believe a mobility strategy would have a positive impact on the company, while 34 percent said mobility is the top priority for the upcoming year.
"It's encouraging that companies are embracing the importance of mobility but they need to go further by identifying the top areas for mobile deployment," said Jin Lee, senior managing director for Accenture Mobility.
Mobility can completely alter business strategy
Construction companies that are able to maximize on the potential of mobile strategies are often pushing the limits and finding the best ways for mobility to make a difference in the business. For example, the survey showed 29 percent of respondents said they are making plans to design, develop and/or distribute connected devices to support B2B applications, and that is just the tipping point for how firms can mix up operations through the use of mobile devices.
"In particular they should look at areas that will grow, such as connected devices, and conduct a 'gap analysis' to determine how to catch up, or even better, get ahead of the curve," said Lee. "Other critical considerations include investments, budget allocation, re-training staff, hiring mobile expertise, and leveraging external experts to help develop or implement mobility strategies."
Create a hard and true mobile strategy in the first step
Many construction firms don't have employees on staff that are able to build a proper mobile strategy, demonstrating why some businesses are looking for experts to help them create their formal initiatives. The research showed just 23 percent of CIOs said their company had a extensively-developed formal mobile strategy, while 58 percent had a moderately developed formal mobile strategy. The study suggested many firms are working backwards with technology, first deploying the innovations, then finding out the right way to use them.
"Almost twice as many companies – 40 percent in 2013, versus 27 percent in 2012 – plan to leverage external experts to develop and refine their strategy, indicating that mobile usage is growing faster than the market can provide in terms of skilled and available talent," said Lee.